Top 10 Costly Mistakes to Avoid in Your Remarketing Campaigns Remarketing (also known as retargeting) is a core strategy in PPC where you select a group of people determined by a previous behavior or behavior (the audience) and target their ads to or away from that group of people. And there’s no shortage of stats …
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Top 20 Ways to Ask for Reviews With Copy Paste Templates To say customer reviews are powerful is an understatement. A few words in a review have more impact on consumers than an entire website. A one- or even half-star difference can be all you need for a shopper to choose a competitor over you. …
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How to Master Responsive Search Ad Copy in 5 Steps In just two months, Responsive Search Ads (RSA) will be the only standard search campaign type you can create in Google Ads. With this ad format, you can provide up to 15 headlines and 4 descriptions, which Google will mix and match into the best …
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Top 6 Essentials of a Successful Paid Media Strategy A paid media strategy is like any recipe. You are free to customize the different ingredients to your liking, but forget one key ingredient and the whole result will suffer… In this article, if you want to avoid failure, I’ll cover the six essential elements you …
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Top 12 Customer Retention Strategies to Earn Loyalty & Save Money Depending on your industry, acquiring a new customer can cost anywhere from 5 to 25 times the cost of retaining an existing customer. This is really at the heart of why customer retention is so important to all businesses. In this post, we’ll take …
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Top 10 Simple YouTube SEO Tips You can combine your SEO and video strategies to help you straightforwardly strengthen your marketing. Doing this will not only increase your video watch time, but it will also grab your customers’ attention and help you learn more about things like YouTube remarketing. Here are eight steps to improve …
Top 10 Free Social Media Marketing Courses That Won’t Put You to Sleep Google is generally good at delivering the best results for queries (because, Google), but there are exceptions. Apparently, “Free Social Media Marketing Course” is one of them. Due to (a) the fast-moving nature of social media, (b) what I call “black hat …
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Top 10 Email Marketing Tips Email marketing best practices are fairly evergreen, but the best ways to implement them will evolve with the rest of the world. The list below provides solid email marketing tips based on recent research, digital marketing trends for 2021, and more advanced tools at our disposal. These tips apply to …
Know How to Write Copy That Sells 100 Tips & Examples Don’t let readers use their brains. Even if you are selling audience Make it easy to read The copies sold were not impressive. this is very simple. Your readers shouldn’t stop reading to understand what you’re saying, even for a nanosecond. The more your …
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Know How to Write a Powerful Business Mission Statement Check 15 Examples Every business sells something. Every business is unique. Every business wants to make the most of it both in the real world and online. Yes, your social media posts, website content, paid ads, and emails should reflect this. But it’s also important to …
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